Marketing
This is a program for those who want to understand people, build brands and influence the market. Marketers determine which products become successful, how companies communicate with their customers and why some brands become iconic while others do not.
It is a profession at the intersection of analytics, creativity and digital technologies, where ideas turn into real sales and brand recognition.
It is a profession at the intersection of analytics, creativity and digital technologies, where ideas turn into real sales and brand recognition.
Who you will become
You will be able to work in large companies, agencies, startups and international projects.
Graduates of the Marketing program work as:
Graduates of the Marketing program work as:
What you will learn
You will learn how to promote products, analyze markets and build strong brands.
During your studies you will master:
During your studies you will master:
- Consumer behavior and market research
- Brand strategy and positioning
- Digital marketing and SMM
- Advertising, PR and content marketing
- Marketing analytics and data analysis
Why it is promising
Today business operates in a digital environment, and marketing has become a key growth tool. Companies are looking for specialists who can work with online platforms, social media and data.
Marketing is one of the most dynamic and fast growing professions.
Graduates are in demand in:
Marketing is one of the most dynamic and fast growing professions.
Graduates are in demand in:
- International companies
- Advertising and digital agencies
- E-commerce and startups
- Media and the IT sector
Who this program is for
Marketing is suitable for those who:
- Are interested in business and people
- Enjoy creativity and analytics
- Want to work in a modern digital environment
- Dream of creating successful brands
Step by step admission guide